Life On Purpose: How Living For What Matters Most Changes Everything
Victor Strecher (pronounced “streker”) is the Professor and Director for Innovation and Social Entrepreneurship at the University of Michigan Schools of Public Health and Medicine. He is also founder and president of JOOL Health, Inc., a digital health solution company that integrates the science of purpose in life, advanced smartphone and biometric technology, and big data analytics to improve well-being, helping users become better researchers of themselves as they develop, and align daily with, their purpose in life. In 1995, Vic founded the UM Center for Health Communications Research, a pioneering organization in the research of digitally-tailored health communications. He has been a leading investigator on over $45 million in grant-funded studies of computer-based interactive communications for health-related behavior change and decision-making. Vic founded HealthMedia Inc. which develops and disseminates award-winning tailored health interventions for health promotion, disease prevention, behavioral health, and disease management to millions of users. Vic and his organizations have won numerous awards, including the Secretary of Health and Human Services Award for Innovations in Health Promotion and Disease Prevention, two Smithsonian Awards and four International Health and Medical Media Awards (the “Freddie”). His most recent book, Life On Purpose: How Living for What Matters Most Changes Everything, examines the science and philosophy of purpose in life and ways to develop and align with one’s purpose.
What is a life worth living? Socrates said that an unexamined life isn’t worth living. Aristotle went further to say that a purposeless life isn’t even worth examining. Vic Strecher examines ways of creating greater life purpose and the daily energy and willpower to live for what matters most. This presentation incorporates ancient philosophy, the […]